All Case Studies
E-Commerce SEO
Orders More Than Doubled, Revenue Up 74% in a Single Month
US e-commerce store — product SEO, technical fixes & Merchant listing setup
+74%
Revenue
month over month
+101%
Orders
month over month
+46%
Visits
month over month
$21.2K
Monthly Revenue
Project Overview
This US-based e-commerce store needed more than traffic, they needed traffic that converted into actual orders. We ran a full-funnel SEO engagement covering product page optimization, technical fixes, content, and Google Merchant listing setup. Within a single month, visits were up 46%, orders more than doubled, and revenue grew 74%, direct evidence that the organic traffic increase converted into real, paying customers rather than just vanity page views.
The Challenge
- Product pages were not optimized for the search terms actual buyers were using, limiting organic visibility for high-intent traffic.
- Technical issues on the storefront were likely suppressing indexing and ranking potential for product and category pages.
- No Google Merchant listing setup, meaning the store was missing free product visibility in Google Shopping-style placements.
Our Solution & Engineering Approach
1
Product Page SEO
Rewrote product titles, descriptions, and structured data to match real buyer search intent, rather than generic manufacturer copy.
2
Technical Fixes
Resolved crawlability and indexing issues across the storefront so search engines could properly discover and rank product and category pages.
3
Content Support
Added supporting content around key product categories to capture additional top-of-funnel search traffic and build topical relevance.
4
Google Merchant Listing Setup
Configured the store's product feed for Google Merchant, unlocking additional free organic product visibility beyond standard search results.
Performance Data
Store Overview, Last 28 Days: Visits +46.12%, Orders +101.46%, Revenue +74.23%
Google Search Performance (Mobile): 4.23K clicks, +26.6% over 28 days
The Outcome
- Store visits grew 46.12% month over month, from organic search-driven traffic.
- Conversion rate improved 39.04%, meaning traffic quality improved alongside volume.
- Orders grew 101.46%, more than doubling in a single month.
- Revenue grew 74.23% to $21,196.61 for the month.
- Mobile organic search clicks climbed 26.6% over the same 28-day period, confirming the order growth was directly tied to search visibility gains.
+74%
Revenue Growth
+101%
Order Growth
391
New Customers
413
Total Orders
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